Real people sharing real stories.

Corporate DocumentaryA corporate documentary, sometimes called a company documentary, brand documentary, or brand story, showcases real people sharing real stories about a company or the work they are involved in. They are informative but engaging on a human to human level. The goal of the documentary is to teach a viewer about a topic, give them a new perspective through real-world experience and interviews, and keep the viewer hooked with interesting stories.

Corporate documentaries can come in many forms from short 1-minute vignettes to longer mini-documentaries with multiple speakers, always in unscripted conversations to encourage the film’s subjects to speak about relatable, real-life experiences. Don’t think of them as a typical sales tool for a company or a product– these may not even talk about the company at all – the documentary is about making a human connection with customers.